Hanway Global Co.,Ltd
http://djs.tradekorea.com
HANWEI Co., Ltd. is a Division Company of HANWOOL Group who had launched
into China in 1991, and successfully performed the plant exports of textile
machines and paper-making machines while achieving the export record of more
than US$ 50 Million, for which Presidential Export Tower and the Prize of
Excellent Export Company by the Ministry of Industry and Resources were
awarded, and reestablished in 2011 for the purpose of marketing development of
natural mineral water of JIJANGSOO.
We entered into
contract of OEM production with the JIJANGSOO production factory of DONGHAE
SAEMOOL Co., Ltd. for the entry into the niche market distribution in China
based on the overseas marketing know-how of HANWOOL Group , and established the
Chinese local sales corporation of the DONGHAE JIJANG Natural Mineral Water Ltd.
by investing 1 Million US Dollars, and completed the registration and licensing
procedures in 43 fields of business license, hygienic license etc. from Chinese
government for the first time as a Korean company. In the early period of entry
into the Chinese market, we successfully performed the test sales for the luxurious
department store, five-star hotel, country club, group, airport, and personal
members etc. through the detailed market survey, and also held the proclamation
ceremony and press conference successfully in the presence of 13 ministries of
Chinese central government, CCTV, Beijing TV, and 23 presses, buyers, and other
distinguished guests while being an official sponsor company of the event of ‘Chinese Teachers Safety
Activity’, for which the title of ‘AESHIM Company’ was awarded with a plaque by
the Chinese government at the same time.
In the field of public relation,
we entered into the exclusive model contract with Ms Migyeong YANG (Talent)
acted as HAN Sanggoong in the popular drama of ‘DAEJANGEUM’ by
investing 35 Million RMB, and as a result of the image promotion of JIJANGSOO
through the aggressive advertizing strategy in China such as CF Commercial,
advertizing in channels of 1,2,3,4,7 of the Chinese CCTV , daily newspaper, and
banner advertisement in the influential portal sites on the internet etc. , we
were selected as a top10 good brand of the natural mineral water of the CCTV on
the 3.15 consumers day in China.We passed the Seed stage to enter into the Start-up stage now, and we would like to establish the professional management system and create the maximization of profits through the far more aggressive marketing in many fields of ON/OFF Lines etc.